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Terra Seasoning Cubes

By: Cosse Staff


April 07, 2019

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Cosse TTL’s launch of Terra Seasoning Cubes (Beef and Chicken variants) in April, 2019 took the market by storm. This nationwide IMC campaign which was hinged on its ‘Aroma Lock and great taste’ proposition was fuelled by painstaking research. Hence, it was no surprise that our strategic approach won the hearts of early product testers and adopters. Making Terra seasoning cubes a preferred with the target within the short time of its launch in the market.